Amai’s new product is all about the tea. Tea Sweets, a line of cookies made with premium tea leaves, can be enjoyed alone or alongside your favorite cup of tea. Tea Sweets are available in four flavors: Chai Almond, Green Tea, Lemongrass & Ginger and Earl Grey & Currant (my personal favorite). The major source [...]

PastryScoop.com’s Spring 2006 Conference will be held at the French Culinary Institute in New York City on Sunday, May 21, 2006. Open to amateurs and professionals, workshops will be held throughout the day on topics including Chocolate & Wine, The Do’s and Don’t of Dough, Dessert Cocktails and more. You will also hear from local [...]

A logo is “a graphic representation of a company’s identity”, but if done right it will have value far beyond simple recognition. A good logo should be distinctive, attractive, practical and most importantly, meaningful — which, not coincidentally I believe, are the qualities of a good company. When designing the logo for Amai it was [...]

At the New York gift show I saw a booth displaying adorable little cakes. I walked along the display for a minute admiring the beautiful packaging and then suddenly I realized what I was really looking at. These little cakes weren’t actually cakes at all; rather they were hand towels wrapped up to look just [...]

Two upcoming reasons to brave the cold and venture outside… The World Chocolate Tasting: An International Chocolate Extravaganza Taste the finest chocolate from Australia, Europe, the United States and Venezuela. Hear from a panel of chocolate experts including Kee Ling Tong, the owner of Kee’s Chocolates; Martine Leventer, the owner of Martine’s Chocolates and Martine’s [...]