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ARCHIVE FOR March, 2006

Tea Sweets

Amai’s new product is all about the tea. Tea Sweets, a line of cookies made with premium tea leaves, can be enjoyed alone or alongside your favorite cup of tea. Tea Sweets are available in four flavors: Chai Almond, Green Tea, Lemongrass & Ginger and Earl Grey & Currant (my personal favorite). The major source [...]

by on March 30th, 2006
2006 Pastry Conference

PastryScoop.com’s Spring 2006 Conference will be held at the French Culinary Institute in New York City on Sunday, May 21, 2006. Open to amateurs and professionals, workshops will be held throughout the day on topics including Chocolate & Wine, The Do’s and Don’t of Dough, Dessert Cocktails and more. You will also hear from local [...]

by on March 27th, 2006
What’s in a Logo?

A logo is “a graphic representation of a company’s identity”, but if done right it will have value far beyond simple recognition. A good logo should be distinctive, attractive, practical and most importantly, meaningful — which, not coincidentally I believe, are the qualities of a good company. When designing the logo for Amai it was [...]

by on March 16th, 2006
Fake Cake

At the New York gift show I saw a booth displaying adorable little cakes. I walked along the display for a minute admiring the beautiful packaging and then suddenly I realized what I was really looking at. These little cakes weren’t actually cakes at all; rather they were hand towels wrapped up to look just [...]

by on March 6th, 2006
March Chocolate Events

Two upcoming reasons to brave the cold and venture outside… The World Chocolate Tasting: An International Chocolate Extravaganza Taste the finest chocolate from Australia, Europe, the United States and Venezuela. Hear from a panel of chocolate experts including Kee Ling Tong, the owner of Kee’s Chocolates; Martine Leventer, the owner of Martine’s Chocolates and Martine’s [...]

by on March 4th, 2006

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Capogiro Gelato
Magnolia Bakery
Minamoto Kitchoan
Jin Patisserie
Orwasher’s Bakery

Cupcake Blog
Sweet Freak
Nomad With Cookies
One Sweet World
She Who Eats
Sugar Bomber
Tea Masters
Strong Buzz
Tish Boyle
A Full Belly
Buttercream and Roses
Breath of a Salesman
Brownie Points
Domestic Goddess
Food Beam
L’Atelier Vi
Love Made Visible
Restaurant Girl
Girl Who Ate Everything
Su Good Eats
Voice of Tea
Food Section
Food Whore

BabyCakes: Vegan and Gluten Free Baking
by Erin McKenna

Super Natural Cooking
by Heidi Swanson

BakeWise: The how's and whys of successful baking.
by Shirley O. Corriher

Baked Brooklyn
by Matt Lewis

Atlas Shrugged
by Andrea Dinoto

Atlas Shrugged
by Ellen Williams

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Lovescool is the documentation of a journey to discover what sweet things are out there, why people love them so much, and perhaps what it takes to start something new.

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An interest, that turned into a blog, that turned into a career. Kelli Bernard is now the owner and baker of Amai Tea & Bake House.

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Blog posts are dropped into categories like cookies on a cookie-sheet.

Baking Equipment (5)
Classes (11)
Events (43)
General (160)
Recipes (40)
Resources (9)
Sweet Places (51)


But I think we are all searching for that special something.



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