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ARCHIVE FOR November, 2006

Amai on Rachael Ray

Speaking of television appearances…Amai will make its debut this week! Our Green Tea cookies will be “snack of the day” on the Rachael Ray Show this Friday, December 1. The show will feature holiday gifts, and each audience member will take home their own Amai Tea Sweets canister. How great is that?!

by on November 27th, 2006
Road Tasted @ Back in the Day Bakery

Jamie and Bobby Deen, hosts of the TV show Road Tasted, visited Back in the Day Bakery in Savannah, Georgia for their upcoming holiday gift guide. Back in the Day Bakery is owned by a very lovely lady and fellow food blogger named Cheryl (Buttercream and Roses) and her husband Griffith. Their cakes always look [...]

by on November 26th, 2006
Tartine Chocolate Pudding

Two of my favorite things to do in the winter are: 1) Eat pudding and 2) Get out of New York and visit California. It’s even better when I can combine these two wonderful things, like I did last year at Tartine Bakery in San Francisco. This neighborhood bakery specializes in classic French desserts, but [...]

by on November 21st, 2006
Shop Amai Online

After launching the new Amai website last week, the first question everyone asked was, “Where’s the shopping cart?” Even though Andrew and I have been in the web design world for many years, neither of us have had to deal with building our own e-commerce tool. It’s a suprisingly difficult task. Free shopping carts are [...]

by on November 14th, 2006
Food Writing Internship

I loved my brief stint as a member of the press. Although I was just an editorial assistant, I was treated like royalty. Free food, free books and access to great events. I even got to fly to Switzerland, business class, to tour a chocolate factory. While my experience may have been unusual (I hear [...]

by on November 11th, 2006
9th Annual New York Chocolate Show

The New York Chocolate Show will be held this weekend from Friday, November 10 to Sunday, November 12, 2006. This show is a chocolate lover’s paradise. Free samples from the best chocolatiers, demonstrations from top chefs and all of the books, magazines and tools related to chocolate that you can find. There’s only one problem, [...]

by on November 7th, 2006
Special Sale

The Amai 24-Cookie Tea Sweets gift box will be on sale at a special price this Wednesday, November 8. OneGourmetGoodie.com, a new site that specializes in offering gourmet treats at unbeatable prices, will be offering the Tea Sweets gift box for only $25.99, with $2.99 shipping. That is an amazing deal. I have no idea [...]

by on November 6th, 2006
AmaiNYC.com Makes its Debut

Amainyc.com is finally a real website, with actual product pictures and content! I am very proud of the new website because it highlights the people that are part of Amai, and showcases what we have been working on for the last several months. All of the product pictures were taken by Keiko of Nordljus, a [...]

by on November 1st, 2006

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Capogiro Gelato
Magnolia Bakery
Minamoto Kitchoan
Jin Patisserie
Orwasher’s Bakery

Cupcake Blog
Sweet Freak
Nomad With Cookies
One Sweet World
She Who Eats
Sugar Bomber
Tea Masters
Strong Buzz
Tish Boyle
A Full Belly
Buttercream and Roses
Breath of a Salesman
Brownie Points
Domestic Goddess
Food Beam
L’Atelier Vi
Love Made Visible
Restaurant Girl
Girl Who Ate Everything
Su Good Eats
Voice of Tea
Food Section
Food Whore

BabyCakes: Vegan and Gluten Free Baking
by Erin McKenna

Super Natural Cooking
by Heidi Swanson

BakeWise: The how's and whys of successful baking.
by Shirley O. Corriher

Baked Brooklyn
by Matt Lewis

Atlas Shrugged
by Andrea Dinoto

Atlas Shrugged
by Ellen Williams

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Lovescool is the documentation of a journey to discover what sweet things are out there, why people love them so much, and perhaps what it takes to start something new.

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An interest, that turned into a blog, that turned into a career. Kelli Bernard is now the owner and baker of Amai Tea & Bake House.

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Blog posts are dropped into categories like cookies on a cookie-sheet.

Baking Equipment (5)
Classes (11)
Events (43)
General (160)
Recipes (40)
Resources (9)
Sweet Places (51)


But I think we are all searching for that special something.



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